MARKETING STRATEGY IN HEALTHCARE INDUSTRY
Healthcare patients have more options than ever before. With so much information available online, these patients no longer feel the need to visit the closest hospital from home, a primary healthcare provider nearest to their location, or even healthcare practices with multiple locations in the community they live in. Info such as which hospital should […]
Erik Qualman, an American writer quoted that ‘’we don’t have a choice on whether we do social media, the question is, how well we do it?” Social media is in the midst of changing and will keep on evolving in years to come. The platforms we are using now are purely different with the one […]
Health tourism activities among the Malaysian’s healthcare providers are not new. Although there’s a stiff competition in between few popular healthcare destinations in the region such as Singapore with the guaranteed top-notch technology, Thailand with other tourism sector packages attractions, an even India, a well-known healthcare services within affordable costing, but still, potential of the […]
A 50 years old lady had been diagnosed with a cervical cancer today. Her clinical laboratory test result shows that her cancer issue already at a later stage with a slim chance of recovery. It as a matter of how the doctor, nurses and even the clinic assistant to make the patient calm and settled […]
Do you ever heard the quote of ‘failing to plan is planning to fail’? I bet you did, at least once. In each of our life chapter, planning is the most fundamental in achieving desired goals; as a goal without plan is just a wish and forever will remain as unachieved objective. So what is […]
A pleasant coffee (and less-sweet Teh Tarik!) session last night with a long lost buddy, a well experienced Radiology Manager opened up my mind to the importance of maintaining a satisfactory competency level among radiographers. A radiographer by profession is a university-trained health professional who works with cutting edge technology to produce X-rays, Computed Tomography […]
The importance of safety program in hospital in Covid-19 pandemic.